Creative Marketing Communication
vrijdag 7 oktober 2016
Future marketing trends (PBL 7)
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During the seventh PBL, we were able to come up with a problem that we were interested in. Therefore we created the following problem: What ...
vrijdag 30 september 2016
Social Media Marketing (PBL 6)
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During the sixth PBL, we came up with the following problem: How to generate revenue with social media marketing (SMM)? This is quite inter...
zondag 25 september 2016
Communication Plan (PBL 5)
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During the opening of the fifth PBL, we came up with the following problem: How to create a communication plan/campaign (globally)? The lea...
dinsdag 20 september 2016
Brand strategy (PBL 4)
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The problem we found during the fourth PBL is brand strategy . The learning objectives to this problem are: What are the brand strategy pr...
1 opmerking:
vrijdag 9 september 2016
Brand Identity (PBL 3)
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The problem we found during the third PBL is: How to transfer a brand identity in order to maximise profits? The learning objectives that ...
zaterdag 3 september 2016
Integrated Marketing Communication (PBL 2)
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During the second PBL we came up with the following problem: How can a company use integrated marketing communication in the most effective ...
dinsdag 30 augustus 2016
Storytelling (PBL 1)
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During the first PBL we came up with the following problem: how can a corporation inspire or share their message most effectively by storyte...
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